September 2018 / Diary / by Ellen Thomas

September in Seven Dials

As summer comes to an end, you might feel reluctant to embrace September with open arms. But fret not. Nestled in between Soho and Covent Garden, a maze of shopping, dining and lifestyle indulgences, Seven Dials is where the solution lies. The seven interconnected streets are home to over 95 shops, who, in celebration of Art month, are offering a range of workshops, exhibitions and masterclasses that are sure to tie up your summer with an artistic edge.

No Normal Shopping Trip

Check out the striking exhibitions at Seven Dials creative space, Carousel, or head down to Away, the NYC based travel brand, where you can see Jo Hummel-Newell’s impressive mural installation. Make sure to pass the Be As Naughty As You Want street art – a stencil tribute to Princess Diana at the entrance to Neal’s Yard.

Go back in time and visit the Water Clock installed in the 1980s that uses the filling water system to count the minutes and set off the bell, which rings through the streets plastered with a few notable blue plaques. Former Beatles manager, Brian Epstein ran his management company in the heart of Seven Dials at 13 Monmouth Street, just Meters away from the recording studios of British satire royalty, Monty Python.

Seven Dials Covent Garden

Turn Up the Dial

Try out your pom-pom making skills at Carousel’s space in Shorts Gardens, or perhaps you have a hidden talent for food photography? Find out at the Tredwells’ workshop while sipping on an art inspired cocktail. Lose track of time at Nixon’s, where you can build your own personalised watch alongside one of their experts. Create your perfect eyebrow at Benefit’s masterclasses or head to Tatty Devine, jewellery innovators, who are hosting a customisation workshop where you can create a statement piece that is truly yours.

Seven Dials Covent Garden

So, while you ponder on what to do before we all go into hibernation, just know that waiting for you, tucked away in the crisscross streets of Seven Dials, is the best shopping trip you’ll ever have.

For the full series of events, activities and offers taking place in Seven Dials and for details on how book a space at ticketed events, visit